North Stand



7 Wellington Square



Leave your details


Our clients brief was to create a premium hospitality offering at Somerset Park, whilst providing additional seating and a covering over the North Terrace.


The proposal has been designed to improve the all round match day experience and to improve the day-to-day facilities for the club staff. The facility has been designed to be sympathetic to the context whilst optimizing views to the pitch from the new seats.


Somerset Park, Ayr


Ayr United FC





The design aims to retain the character of Somerset Park whilst helping to bring the stadium into the 21st century.

The new purpose built stand will provide a hospitality suite, catering facilities, a business zone, an office zone, a media room, welfare facilities & pie stands and level access. The hospitality area has also been designed to be zoned to allow it to be flexible to the needs of the club.


Working closely with the contractor and engineers in the early design stages has allowed us to create an efficient building, which optimizes structural systems and works closely with the site levels.

Somerset Road

Topography and Sustainability

Due to the tricky site topography, deciding on levels has been an important design driver in the process. The levels are governed by creating the optimal view of the pitch whilst ensuring there is level access to the hospitality and new stand.


Some of the early sustainability strategies adopted include no spoil to be removed from site, rainwater from the roof will be harvested and used to water the pitch and air source heat pumps will be used to heat and cool the building as efficiently as possible.

Pitch Corner


We hope that the new facility proves to be an exciting stepping stone for the club and the community.


With the project still in the early design phases, we are working towards a planning submission in Summer 2022.

Project team

Staff member working over a computer in Denham Youd offices.

Steven Denham

Founder and Managing Director

Staff member laughing during conversation with a colleague in Denham Youd offices.

Colin Reynolds


Project collaborators

Ashleigh Ltd



Structural & Civil

Ready to work with us on your next project?